An Innovative Model of Accounting and Evaluation of the Efficiency of Creative Stages in Printing Production

Authors

DOI:

https://doi.org/10.58423/2786-6742/2025-11-458-470

Keywords:

design, printing production, management accounting, creative costs, economic efficiency

Abstract

In the context of the digital transformation of printing production, there is a need to develop new approaches to accounting and evaluating the efficiency of the creative stages of the printing cycle. Traditional costing methods do not take into account the specifics of creative processes, which are characterized by high individuality, significant variability in execution time, and an impact on the final market value of products. The insufficient integration of the creative segment into the management accounting system complicates strategic planning, investment justification, and the assessment of enterprises’ competitive advantages. The purpose of the study is to substantiate and develop an innovative model for accounting and evaluating the efficiency of the creative stages of printing production, which combines the methodology of time-driven activity-based costing (TDABC), integration with modern ERP/MIS systems, and mechanisms for the economic assessment of the creative component of products. The materials of the study included regulatory and legal acts governing accounting and cost management, scientific publications by domestic and foreign authors in the field of accounting for creative industries, and analytical reports of international organizations. The study employed methods of theoretical generalization, comparative analysis, formalization, modeling, as well as management accounting tools to assess the time and resources used for performing creative processes.

The model provides for the separation of the creative stage as an independent cost center, the identification of cost drivers based on time, the integration of accounting data with digital platforms, and the application of ROI as a measure of creative expenditures. This approach allows for accurate cost reflection, optimization of resource use, evaluation of the economic return from the creative component, and enhancement of the competitiveness of printing enterprises.

Author Biography

Andrii Strotsen, West Ukrainian National University

PhD Student

References

1. Kaplan, R.S. & Anderson, S.R. (2007). Time-Driven Activity-Based Costing: A Simpler and More Powerful Path to Higher Profits. Boston: Harvard Business School Press. https://www.hbs.edu/ris/Publication%20Files/04-045_d62528d4-7931-4ea1-a205-d9683c639d6e.pdf

2. Gervais, M., Levant, Y., & Ducrocq, C. (2010). Time-Driven Activity-Based Costing (TDABC): An initial appraisal through a longitudinal case study. Journal of Applied Management Accounting Research, 8(2), 1-20.

3. Smith, J. (2015). Cost management in the printing industry: Applying ABC and lean principles. Print Management Review, 12(4), 45–56.

4. Müller, T. (2018). Innovations in cost accounting for the graphic arts sector. International Journal of Print and Media Technology Research, 6 (3), 67-82.

5. Howkins, J. (2013). The Creative Economy: How People Make Money from Ideas. 2nd ed. London: Penguin Books.

6. UNCTAD. (2022). Creative Economy Outlook 2022. Geneva: United Nations Conference on Trade and Development. https://unctad.org/

7. Towse, R. (2019). A Textbook of Cultural Economics. 2nd ed. Cambridge: Cambridge University Press.

8. Bakhshi, H., & McVittie, E. (2009). Creative supply-chain linkages and innovation: Do the creative industries stimulate business innovation in the wider economy? Innovation: Management, Policy & Practice, 11(2), 169–189.

9. Patterson, A. (2020). Implementing ERP/MIS solutions in the printing industry: A practical approach. Printing Technology Insights, 8(1), 23-37.

10. Heidelberg. (2021). White Paper: Digital Transformation in the Printing Industry. Heidelberg: Heidelberger Druckmaschinen AG. https://www.heidelberg.com

11. Intellectual Property Office UK. (2021). Copyright and Technology: Blockchain and Beyond. London: IPO.

12. WIPO. (2020). Blockchain and Intellectual Property: A Guide. Geneva: World Intellectual Property Organization. https://www.wipo.int/documents/d/cws/docs-en-blockchain-for-ip-ecosystem-whitepaper.pdf?utm_source=chatgpt.comReferences

13. Pushkar, M. S., Semaniuk, V. Z., & Hudz, N. V. (2010). Accounting: textbook. Ternopil: Ekonomichna dumka. [in Ukrainian]

14. Semaniuk, V. Z. (2011). Theoretical aspects of accounting and analytical support for the enterprise management system. Collection of scientific papers of Cherkasy State Technological University. Series: Economic Sciences, 27(1), 164-168 [in Ukrainian].

15. Hlushach, Y., & Falchenko, O. (2021). Methodical aspects of cost accounting and cost calculation in domestic and foreign accounting practice. Economy and Society, (29). https://doi.org/10.32782/2524-0072/2021-29-49 [in Ukrainian]

16. Zadorozhnyi, Z.-M., Muravskyi, V. V., Semaniuk, V. Z., & Ometsinska, I. Ya. (2023). Management accounting: textbook. Ternopil: VPTs «Universytetska dumka». [in Ukrainian]

17. Portelli, D. (2014). Installing time-driven ABC in a printing press: a case study. University of Malta. https://www.um.edu.mt/library/oar/handle/123456789/10410

18. Pinueh, N.S., Abu, M.Y., Aris, N.H., Jamil, M.A. & Sari, E. (2024). Comparison of Activity-Based Costing and Time-Driven ABC for Printed Circuit Board Assembly Production. Journal of Theoretical and Applied Information Technology, 102(9), 3954-3964. https://jatit.org/volumes/Vol102No9/20Vol102No9.pdf

19. Boyar, E. & Basti, M. (2021). An application of time-driven activity based costing method in the mold manufacturing industry. Journal of Accounting, Finance and Auditing Studies, 7(3), 260-280. https://www.um.edu.mt/library/oar/handle/123456789/78092

20. Santana, A. (2015). Analysis of studies on Time-Driven Activity-Based Costing. International Journal of Management Science and Information Technology, 15, 133-157. https://www.econstor.eu/bitstream/10419/178794/1/IJMSIT_y2015_i15_p133-157.pdf

21. Briffa, J. (2004). Implementing an activity based costing system in a printing press: a case study of Union Print Company Limited. University of Malta. https://www.um.edu.mt/library/oar/handle/123456789/82582

22. Nurs Pinueh, et al. (n.d). Multiple studies summarized on TDABC advantages. Journal of Theoretical and Applied Information Technology. https://www.jatit.org/volumes/Vol102No9/20Vol102No9.pdf

23. Semaniuk, V. Z. (2017). The need for a radical change in accounting theory. Accounting and Finance, 4, 75–80. http://nbuv.gov.ua/UJRN/Oif_apk_2017_4_13. [in Ukrainian]

24. Papinko, V. (2006). Development of controlling as an objective necessity for improving management. Scientific notes,15. http://www.library.tane.edu.ua/images/nauk_vydannya/XV3ZmQ.pdf

Published

2025-12-17